Diploma in Marketing, Advertising, Sales Management & Public Relations

This programme is designed for students with good creative, analytical and interpersonal skills who can demonstrate their ability to develop, communicate and implement ideas and concepts. The overall objective to provide participants with a body of knowledge which will:

Increase and enhance their employment opportunities within the communications industry;
Enable them to make a positive contribution to the work of a marketing, advertising or public relations department/company;
Provide them with an understanding of the importance of marketing communications to the development of a business.

The qualification is awarded by the Institute of Commercial Management (ICM), an examining body for students worldwide. It involves 1 years study and the subjects are:

· Marketing
· Advertising
· Public Relations
· Sales & Sales Management
· Information Technology and PC skills
· Web Design and HTML
· Communications and Media Mix

On successful completion of the Diploma students may proceed to take the Advanced Diploma in Marketing, Advertising and Public Relations.

Graduates of this programme have found employment as junior marketing
executives, PR assistants, customers relations executives, sales
representatives, sales media executives and training account executives in
advertising agencies

Entry requirements:
Entry is open to all persons over 18 years of age, subject to satisfactory interview. For career advise and course information please contact our registrar.

Duration: 1 Year

Entry Requirement:
Persons must be over 18 years if age and subject to interview

Course Application Form